Our Innovation

Our Innovation

THE QUALITY IS IN THE DETAILS

Every dog & cat has different nutritional requirements, and their needs will change depending on their life stage. PRO PLAN reformulated range with OPTINUTRITION is our latest innovation in nutrition, designed to match all of these needs. It’s our most advanced and efficient combination of nutrients that has been developed using cutting-edge science.

The entire PRO PLAN range is based on OPTINUTRITION, with different products offering different targeted benefits to suit your pet. It means that, whatever’s going on in their world, you’ll find a solution to match their needs that’s based on great nutrition. And, because the range is organised by developmental stage, you can rely on PRO PLAN throughout your pet’s life.

Whatever their age, and however their needs change, PRO PLAN can support them through their whole life – right from puppies & kittens.

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FAQ?

HAVE THE FEEDING RECOMMENDATIONS CHANGED?

Yes, they may have been adjusted slightly according to each new formula. In addition, for more precision, different levels of dog activity and related feeding guidelines have been introduced.

These new feeding guidelines are clearly shown on the new PRO PLAN Dog packs.

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